For Sale By Owner Homes in Australia – Sell Without Agents & Save on Fees

Standard Package

Your property is listed on Australia's two largest property sites — realestate.com.au (12M+ visitors a month) and domain.com.au (up to 8M) - plus complimentary listings on a range of other property websites that agents use to sell properties. Listed for 8 months, for one small flat fee. No commission, no hidden costs.

Package inclusions:

  • List on realestate.com.au
  • List on domain.com.au
  • Listed online for up to 8 months
  • List on allhomes.com.au
  • List on Homely.com.au
  • List on Gumtree.com.au
  • List on SaleByHomeOwner.com.au
  • on forsalebyhomeowner.com.au
  • List on myprivaterealestate.com.au
  • List on view.com.au + other sites
  • Add up to 35 images to your listing
  • Add up to 2 x Floor plans + Video
  • Login & Manage your listing 24/7
  • Add 1 x 3D virtual tour to listing
  • Unlimited printable brochures
  • All Residential, Rural & Land listings
  • Add your own Open Home times
  • You Receive all buyer calls & emails
  • Weekly Email Campaign Reports
  • Helpful On-page Tutorial videos
  • Customer Support & assistance
  • Receive expert advice from our Team of fully Licensed Agents
  • We ensure your listing is compliant with Real Estate Laws & regulations
  • Open listing, cancel at any time
  • Free AI tool to write your ad instantly
  • One-time fee, No Commissions!
  • Not tech-savvy? We’ll create your Ad
  • Same-day listing – live within hours
  • Installation Screws for Sign included
  • Customise with our Add-ons
  • Discounts on conveyancing & legal fees
  • Average savings $20K-$30K in Fees
  • allhomes.com.au is unavailable in the ACT and some surrounding NSW suburbs*

Login & Manage Your Listing 24/7

Customer Service

Listing on REA & Domain + other sites

Add Open For Inspection Times

Please note: Allhomes.com.au listings are not available to customers in the ACT & some NSW suburbs.

Not all suburbs are supported on Allhomes.com.au through our packages.
Click here to check which ACT & NSW areas are excluded

 

Watch Our Package in Action

What’s included

Extra exposure to attract more buyers sooner

The Standard Package includes everything from our

Basic Package
,
plus additional features designed to boost your market visibility.

With the Sale By Homeowner Standard Package, your listing appears across a wider range of real estate websites, helping you generate more views, create a strong first impression, and build momentum early. Weekly campaign reports provide clear insights into performance, allowing you to fine-tune your listing or strategy for better results.

The balanced option for most private sellers

The Standard Package is ideal for sellers who want strong visibility and professional presentation without paying a premium price.

You’ll have access to advice from our in-house real estate experts when needed, along with powerful tools such as our free AI ad-writing tool and full access to our ProShop. These tools help you create polished brochures, professional signage, and effective letterbox drop pamphlets with ease.

All buyer enquiries and correspondence come directly to you, giving you more control than a traditional agent while still benefiting from expert support.

With excellent exposure across leading real estate platforms and expert guidance when you need it, the Sale By Homeowner Standard Package is ideal for competitive markets and sellers seeking a

budget-friendly DIY home-selling experience

with added support.

Watch our helpful tutorial video below to get started

FAQ – What’s the main difference between Standard and Basic?

The Standard package is designed to boost your visibility in the market for better sales momentum and performance. Both packages give you access to Sale By Homeowner’s free AI tool for ad writing, as well as ProShop tools for creating brochures and signs, but the Standard package will promote your listing across additional real estate sites as well as provide weekly engagement updates so you can adjust your strategy to maximise results.

FAQs: Standard Package vs Basic Package





Will Standard get me more buyers?

While it doesn’t guarantee more buyers, the Standard Package is designed to give you additional visibility across a wider range of real estate websites than the Basic Package.

Do I still negotiate directly with buyers?

Yes, with the Sale By Homeowner Standard Package, all buyer enquiries and negotiations go to you, so you can stay in control and save thousands on sales commission.

How long should I run my private sale campaign?

This varies depending on market performance as well as factors like your property’s condition and location. However, the Standard Package is designed to list your property for 8 months, which allows plenty of time to gain buyer interest, get market feedback, and adjust your strategy if required.

What do I need to prepare before listing?

The four main areas to prepare for listing your property privately are legal, pricing, presentation, and marketing. Legal requirements and regulations vary from state to state, so it’s worth getting in touch with our real estate experts for tailored advice.

Are you a licensed real estate agency?

Yes. SaleByHomeOwner.com.au operates as a licensed real estate agency across Australia. We manage the advertising process in line with portal requirements, while giving homeowners a more DIY approach so they can stay closely involved and save thousands compared to a traditional full-service sale.

How can I sell my house on realestate.com.au with the Standard Package?

With the Standard Package, your property is advertised on realestate.com.au and you complete your listing details through your account. Once your ad is reviewed and published, homeowners receive buyer enquiries and can arrange inspections, answer questions, and negotiate directly, with support available if needed.

How do I advertise on realestate.com.au through your service?

You purchase the Standard Package, create your account, and enter your property details, price, and photos. Our team reviews the listing for completeness and requirements, then it’s submitted for publishing. After it goes live, you can manage updates through your dashboard.

Is my listing and any edits reviewed for compliance?

Yes. All listings and all edits are reviewed and checked before publishing to help ensure the content is compliant with the relevant state or territory laws, industry guidelines, and portal guidelines. This is a key part of how we support homeowners while operating as the licensed agency managing the advertising process.

What legal requirements should I check before listing?

Before you launch your property online, check our Helpful Links menu and read the Legal Requirements Before Listing section. This helps you understand what’s expected in your state or territory so you are compliant with local laws and guidelines.

Some states require homeowners to have certain documents prepared before marketing begins, such as a contract of sale or property disclosure documents. If you are unsure what applies to your situation, review that section first, then contact our team for guidance.

How long does my listing stay live on realestate.com.au?

Your listing remains live according to the package terms and can stay active while you are selling. If you need changes, updates, or status switches like Under Offer or Sold, you can request or manage these through your account.

Who receives the buyer enquiries from my realestate.com.au listing?

Homeowners receive buyer enquiries linked to their listing, so you can respond quickly, qualify buyers, and book inspections. This keeps you closely involved in the sale process while we operate as the licensed agency supporting the listing and advertising.

What support do I get with the Standard Package?

The Standard Package is designed to be straightforward for DIY sellers, but you can have as little or as much support as you need. Most homeowners find the process easy and handle the sale with minimal help.

If you do want help, you can access online and phone support from our team. Our licensed agents can assist with setting up the ad, improving the wording, updating the listing, and handling common buyer questions. Retirees and less tech-confident sellers often prefer more hands-on help, and that’s completely fine. You stay closely involved in the sale, and we support you at the level you’re comfortable with.

Do you help me write a professional advertisement?

Yes. Homeowners can write the ad themselves, use our guidance, or use our tools to speed it up. Many sellers use our free AI tools inside their account to generate a polished headline and description in seconds, then tweak it to match their home.

How to advertise on realestate.com.au in a way that attracts more enquiries?

Focus on three things: the first photo, the headline, and your price strategy. Use bright, well-framed photos, write a clear headline that highlights the strongest feature, and price realistically based on recent comparable sales. If enquiries are slow, updating the lead photo and tightening the first paragraph often lifts response quickly.

What is the cost to advertise on realestate.com.au with the Standard Package?

The Standard Package uses a one-time fee model rather than an ongoing commission. That’s why many homeowners choose it, because it can save thousands compared to a traditional agent’s percentage. The exact package price and inclusions should be shown clearly on the page, along with any optional add-ons.

What do I need ready before my listing goes live?

Have your key details ready: property type, bedrooms and bathrooms, land size if applicable, the best photos you have, and a clear price strategy. If you have extras like a floor plan, video, or a list of recent upgrades, those can improve buyer confidence and help your ad perform better.

Also, check the Legal Requirements Before Listing section in our Helpful Links menu, as some states require certain documents to be prepared before marketing starts.

How quickly can my listing go live?

In most cases, listings can be prepared and published quickly once you have your information and photos uploaded and your listing meets the required checks. If you want it live faster, make sure your photos, price, and property details are complete from the start.

Can I make changes to my listing after it’s published?

Yes. You can update your description, photos, price, and key details as needed. Keeping your listing fresh and accurate helps performance. If you are unsure what to change, our team can recommend improvements based on what buyers typically respond to.

What happens when I receive an offer from a buyer?

When a buyer is ready to make an offer, you can negotiate directly and then engage a conveyancer or solicitor to handle the contract and settlement. If you want guidance on the process steps, our licensed team can help you understand what happens next, while your conveyancer manages the legal work.

What if my listing isn’t getting enough enquiries?

Start with the basics: change the lead photo, improve the headline, and review pricing. If you’re getting views but not enquiries, pricing or the first few lines of the description are usually the issue. If you want help, our team can review your ad and suggest specific changes to improve response.

Sell house on realestate.com.au: who decides the listing price?

You do. When you sell a house on realestate.com.au through SaleByHomeOwner.com.au, homeowners can choose their own asking price and adjust it whenever they’re ready. Traditional agents can often disagree on value, and if you ask five agents for five appraisals, you’ll sometimes receive five different suggested price ranges.

Our process lets you launch at the price you want without the stress of an agent pushing for price reductions. You set the pace and stay closely involved in the pricing strategy.

Advertise on realestate.com.au: how do I set a realistic list price?

If you’re planning to advertise on realestate.com.au through our service, the best starting point is sold evidence. Check recent sold results in your suburb and compare homes that are genuinely similar in size, condition, and location. Aim for a realistic market price based on what buyers have actually paid, not just what sellers are currently asking.

A practical method is to note the top 5 to 10 closest comparable sales, then price your home within a sensible range based on how your property stacks up from a buyer’s perspective.

Sell houses on realestate.com.au: can I still get a market appraisal even if I’m selling myself?

Yes. Even if you plan to sell your house on realestate.com.au using a DIY approach, you can still ask local agents for an obligation-free market appraisal. They’ll usually share comparable sales and a suggested price range. Some agents may try to pressure you to list with them afterwards, so be clear upfront and stick to your plan.

Advertising on realestate.com.au: should I pay for a licensed valuer?

You can, if you want a more formal benchmark before you advertise on realestate.com.au. A licensed valuer can provide a fair market valuation, which typically costs a few hundred dollars. Valuers are also used by banks for refinancing valuations, so it can be a useful option if you want extra confidence in your pricing.

When selling a house on realestate.com.au: how often should I review or adjust the price once I’m listed?

A simple strategy when you sell a house on realestate.com.au is to reassess your listing every 1 to 2 weeks. Look at enquiry levels, inspection numbers, and buyer feedback. If interest is low, a small price adjustment can improve visibility and attract more buyers. This is a common process agents use as well, and it often helps move a property toward a sale.

 

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We have only one goal: To help you sell or rent your property yourself

You can create your For Sale, or For Rent listing by selecting a package. For additional information or to learn more about Real Estate For Sale By Owner – Contact our ‘Sale By Home Owner’ customer support team via email here or phone 1300 609 392.

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