Sell My House Privately in Australia
Keep control, keep the commission, and keep buyers focused on your home. This page gives you a clear private-sale plan: price confidently, design a listing that wins clicks, advertise on the major sites, manage enquiries and offers, and move to contracts with your conveyancer.
Contents
Why sell my house privately
Control the process
You set price, timing, photos, and inspection windows. Buyers speak with you directly, so answers are fast and specific.
Save on commission
Pay for marketing upfront and keep negotiation control. Many owners prefer this clarity and cost certainty.
Guides and tools
Use the For Sale By Owner guide, our 40 tips for private sellers, and browse owner listed properties for ideas.
Getting started
Quick market scan
Check recent sale prices and today’s competing listings in your suburb. Pick a launch price that invites enquiry and review results after week one.
Paperwork varies by state. Start with our paperwork checklist and legal requirements guide.
Set up your listing
Create an account, select a package, write a clear description, and upload bright photos. You can edit the ad anytime in your dashboard.
Create your account or compare inclusions on the Packages page.
Private seller blueprint
1Price with a plan
Choose three recent sales as anchors and map today’s competition. Launch with a number that invites inspection requests and reassess after week one.
2Create your listing
Write a short, specific headline. List key features. Upload clear photos in a logical order. Add open-home times as soon as they are set.
3Respond and convert
Reply quickly, offer two viewing options, and follow up the same day. Keep a short list of interested buyers and send updates.
Listing design that wins clicks
Headline
Lead with the top benefit and the location. Keep it short and specific to lift click-through.
Photos
Bright, even light. Front elevation, kitchen, living, main bedroom, and outdoor area. A floor plan helps buyers visualise the space.
Description
Include land size, internal area, parking, upgrades, and nearby transport or schools. See examples in owner listed properties.
Exposure on the major sites
Publish where buyers look
Select the package that matches your timeline and budget, then publish to the major Australian property sites. Keep your ad fresh and update open times quickly.
Compare options on the Packages page and see the flow in How it works.
Improve week by week
- Reorder the first five photos for maximum impact
- Strengthen the opening line of your description
- Adjust price if enquiry slows after your day-seven review
From enquiry to inspection
Quick reply script
“Thanks for your message. We can show the property Saturday 10 am or Tuesday 5.30 pm. Which suits you?”
Open-home checklist
- Declutter and air the home
- Print brochures from your dashboard
- Set a signboard if your package includes one
New to opens. Read how to run an open home and handle offers.
Offers, comparisons and contracts
Capture offers in writing, compare on both price and terms, then proceed to contracts with your conveyancer or solicitor.
Use the Letter of Offer or direct buyers to Make an Offer. For guidance, read handling offers and counteroffers.
| Criteria | Buyer A | Buyer B |
|---|---|---|
| Price | $ | $ |
| Finance approved | Yes/No | Yes/No |
| Building and pest | Condition | Condition |
| Settlement date | Date | Date |
Your conveyancer or solicitor prepares contracts once you accept an offer.
State legal checklist
Regulations differ across Australia. Use these starting points and confirm specifics with your conveyancer or solicitor.
Smart FAQs
Is selling my house privately legal in Australia
Yes. Owners can sell privately in every state and territory. Most sellers engage a conveyancer or solicitor to prepare contracts and manage settlement.
Do I need documents before advertising
Some jurisdictions require documents or disclosures before marketing. Confirm with your conveyancer or solicitor and use the state links on this page.
How quickly can I sell privately
Time on market depends on price, competition, and listing quality. If clicks are strong but inspections are light after week one, refresh photos and headline. If enquiries are quiet, review price and open times.
Can I publish on major portals without a traditional agent
Yes. With the right package your listing is published to the major portals while you manage enquiries and negotiations.
How do I compare two offers fairly
Compare price, finance approval, building and pest, inclusions, and settlement date. If terms differ, ask both parties for best and final by a clear time and choose on overall certainty.
Next steps
Choose a package Create your account
Prefer to read reviews first. See customer reviews and success stories.
We saved Thousands!!! - Very happy, will definitely use again
I was really happy with the service provided by Sale By Home Owner, Always very prompt to any enquiries & delivered everything as promised. I would recommend you try selling yourself as they made it very easy! We saved around $10,500 and will definitely use them again! Thanks very much!
Under Contract in 36 Hours. Quick but Needed Extra Docs
Posted my land for sale and was under contract is 36 hours. The process to set up was easy but the contract part was left up to me as you can’t download a copy of a current residential sale document on line. It is required to be purchased and posted – which didn’t work for our quick sale. I ended up paying my conveyancer to supply. I feel it should be a process all the way to completion and not 80% there
Sold in 8 Days & Saved $20K, First-Time Seller Success
I was able to sell my house for an agreed price within 8 days of listing through Sale By Homeowner. They offered helpful advice to a first time seller and the tools necessary to achieve our goal. By not paying a Real estate agent close to $20000 to do little in a very hot market, it gave me more flexibility when negotiating a sale price. I don’t think I will ever need an agent again. Thanks guys.
Great Team with Regular Updates & Referrals
great mob to deal with very regular updates and referals
Second Sale Success! Easy Process & Big Savings
This is my second sale through Sale By Home Owner, and another success story! Received an offer on the second day after the listing was published. In the end able sold my apartment for a few thousands more than was originally asking. The whole process was easy. The team was very helpful and attentive. Scott replied to my emails and texts veryÊpromptly. Thank you for that, Scott! If you want to save thousands of dollars, please stop using realestate agents. Use Sale By Home Owner instead, you won’t regret!
Full Control, No Agents, Big Savings, highly recommended
Great experience selling my property through Sale By Home Owner. I had full control over inspections, negotiations, and choosing the buyer without any agents involved. It takes patience, but the savings on agent fees are worth it. Highly recommended!
Two-Time Seller, Fast Sales & Great Support
This is my second time using Sale By Home Owner and both times it has been easy and straight forward. They were very helpful and quick to respond to any questions that I had. Both times my property sold fast and with a great result. Highly recommend using them.
Lots of Enquiries, Smooth Sale & Big Savings on Fees
I advertised in late May and had many queries, emails and telephone calls, a client rang that had just sold their home and put an offer on mine just by an inspection of the home, loved it and now they are the new owners of Serrata Springs which I will sadly miss but new beginnings. I saved money as the agent wanted to charge me $2,000 plus for advertising and then take a commission on top of that so I would recommend to anyone wanting to sell, go through homeowner.com.
Cost-Effective & Responsive Service
Such a cost effective way to sell a home! Always so responsive!
Great Way to Sell Your Home Online
Great for selling own home online using real estate sites
